We Are The Premier Collagen Supplement Manufacturer Located In South Florida. We Can Help Supply You With Some Of The Highest Quality Supplements To Offer Your Customers.

Thinking About Selling Private Label Collagen?

When it’s time to introduce a new supplement product to your brand lineup, experienced sellers understand the importance of doing proper market research before making a financial investment. Many dread choosing the “wrong product” to move forward with, making this part of the qualification process key to your continued success.

A Couple Of Factors To Consider

When considering your next product, the first key point to remember when making your selection is that different supplements represent different potential opportunities. For example, some nutritional supplements might have limited competition, so establishing your brand presence and gaining sales momentum may be easier in the beginning, but the potential sales upside may be limited as a result. Another supplement option may be massively popular worldwide, and by making early progress depending on your product launch strategy and chosen marketplace, the progress may be gradual, but the sales upside would be higher and well worth the extra time and effort. A third product opportunity may be what is considered an “industry staple” – they have displayed tried and true market resiliency over the years, making them a less volatile and more stable type of product to choose from. Though it may not serve as the centerpiece of your product lineup, it could potentially be the perfect complementary option.

Another key factor to consider is which direction the product’s popularity seems to be trending in – does your research indicate an upward or downward trend?

Doing proper research is a vital step, but it is often an overlooked part of having a private label business by many first-timers. Your brand could have a great message, ethically-sourced raw materials, and effective supplements, but without the demand, it doesn’t stand much of a chance at gaining traction. No matter how good the marketing may be, if consumers don’t see a need for it, they won’t buy it. And convincing someone they need something is a lot harder than simply already giving them what they want.

We will examine the benefits and the business behind selling collagen supplements so that you’re able to make an educated decision on whether or not it is the type of supplement that will work well with your brand’s product lineup.

A Closer Look At Collagen Market Indicators…

Prior to starting a business or adding a new product to your brand, it is crucial to scrutinize a product’s market advantages and challenges. For dietary supplements, some of the best market indicators include historical search engine and sales data. This information can help determine the potential opportunity that collagen can provide you and your brand.

Search Engine Popularity

The search popularity of the term collagen continues to offer stability and consistency. This can be seen in the five years ending January 2021, when the search term “collagen” increased in popularity by 75%.

Additionally, during the 12 months ending at the same time, the popularity of this search term saw an increase of 24% – currently averaging hundreds of thousands of searches each month globally.

Within the same 12 month period, key related search terms also increased in popularity, with the phrases “best collagen supplements for women” and “collagen for men” increasing by 700% and 70%, respectively. This finding helps show how collagen supplements are picking up significant interest from both genders at an impressive pace.

Furthermore, related search terms “collagen supplements for hair,” “does collagen make you gain weight,” and “collagen vitamins” also rose in popularity by 120%, 350%, and 70%, each, during the same 12-month period. We will elaborate further about these findings later in the copy.

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