Thinking About Selling Forskolin?
When it’s time to introduce a new supplement product to your brand lineup, experienced sellers understand the importance of doing proper market research before making a financial investment. Many dread choosing the “wrong product” to move forward with, making this part of the qualification process key to your continued success.
A Couple Of Factors To Consider
When considering your next product, the first key point to remember when making your selection is that different supplements represent different potential opportunities. For example, some nutritional supplements might have limited competition, so establishing your brand presence and gaining sales momentum may be easier in the beginning, but the potential sales upside may be limited as a result. Another supplement option may be massively popular worldwide, and by making early progress depending on your product launch strategy and chosen marketplace, the progress may be gradual, but the sales upside would be higher and well worth the extra time and effort. A third product opportunity may be what is considered an “industry staple” – they have displayed tried and true market resiliency over the years, making them a less volatile and more stable type of product to choose from. Though it may not serve as the centerpiece of your product lineup, it could potentially be the perfect complementary option.
Another key factor to consider is which direction the product’s popularity seems to be trending in – does your research indicate an upward or downward trend?
Doing proper research is a vital step, but it is often an overlooked part of having a private label business by many first-timers. Your brand could have a great message, ethically-sourced raw materials, and effective supplements, but without the demand, it doesn’t stand much of a chance at gaining traction. No matter how good the marketing may be, if consumers don’t see a need for it, they won’t buy it. And convincing someone they need something is a lot harder than simply already giving them what they want.
We will examine the benefits and the business behind selling forskolin supplements so that you’re able to make an educated decision on whether or not it is the type of supplement that will work well with your brand’s product lineup.
A Closer Look At Forskolin Market Indicators
According to search engines like Google, forskolin experienced a 32% rise in popularity during the last 12-month period ending in January 2021. This increase led to a keyword average of tens of thousands of monthly search inquiries.
During the same period, searches for related terms like “forskolin fat loss diet” and “anti-obesity medication” increased by 170% and 100%, respectively.
Furthermore, “turmeric,” another related term to “forskolin”, also rose in popularity by 1,050% during this time. This corresponding increase may be due to the similar properties the products share.
Additionally, supplemental SEO analysis indicates that it can be relatively easy to rank higher than current brands on the first search results page for forskolin and other related phrases.
However, bidding for these search terms can be expensive and an impediment to marketing for those unprepared for these costs.
The increasing demands for herbal supplements and weight loss products are the main driving forces behind this growing market. This rise in demand has contributed to a projected forskolin market increase of an 8% CAGR between 2021 and 2026.
Additionally, a look at the product’s sales performance shows that the top ten forskolin supplement sellers on e-commerce sites move thousands of units every month.
Many of these vendors have fewer than 1,000 customer reviews, with some under 200. This indicator denotes a possible angle for new marketing-savvy entrants seeking to gain high rankings.
Finally, it is of note that despite the relatively low sales numbers in comparison to other supplements, forskolin has seen a solid and consistent sales pattern. This consistency makes it an intriguing niche selection and a great complementary product for a brand.
Why Do Consumers Buy Forskolin?
Consumers buy forskolin products for various reasons.
Just like turmeric, research shows that this ingredient may assist people with muscle building and weight loss. For instance, in one study, obese and overweight men took 250 mg of forskolin (10%) extract two times a day. After three months, the men showed significant weight loss and muscle growth compared to the placebo group. Additionally, the subjects also experienced a notable increase in their testosterone levels.
Other experiments claim that forskolin works similarly to some specific types of traditional asthma drugs by increasing the compound levels known as cyclic AMP in the body. This increase may aid in relaxing the muscles around an individual’s bronchial tubes, making inhalation easier.
Please keep in mind that there isn’t adequate evidence of these claims. There is still an appropriate need for research to confirm these outcomes and establish the supplement’s safety.
Finally, a small study linked forskolin to helping alleviate high eye pressure, which might be the case in glaucoma.
Nutraceutical vs. Pharmaceutical
When looking to determine effectiveness, keep in mind that dietary supplements are not intended to treat, cure, or prevent any diseases. Though nutraceuticals are routinely used to support certain health benefits, they are different from pharmaceuticals. Nutraceuticals are natural and work with the body’s chemistry to produce certain desired effects over time. Pharmaceuticals, on the other hand, are synthetically created to hack your body’s chemistry for a more immediate and dramatic effect. Understanding the difference between the two is key.
Key Factors Affecting Forskolin Potency/Bioavailability
One crucial factor that negatively affects forskolin’s bioavailability is its low aqueous solubility. Therefore, it is best to consume it as a capsule.
When it comes to potency, forskolin’s effects are said to increase with its concentration. However, a concentration of 10% forskolin is the most widely used.
People who take anti-platelet drugs or blood thinners shouldn’t take forskolin. Moreover, certain medications for the high blood pressure may not work together with the product. These include: Beta-blockers, Clonidine, Hydralazine, and Calcium channel blockers. Please avoid taking forskolin when you take such medications.
Is Forskolin Right For Your Brand?
Private Label Express offers a wide selection of market-tested and proven stock solutions for you to choose from allowing you to find the perfect product to suit your brand and set you apart from the competition. Your purchase includes complimentary label design, label printing, and label application in your name, ensuring the product is fully branded and ready to go when you receive it.
We offer many other private label supplements besides forskolin, contact one of our experienced team members today for an in-depth, customized consultation.